Tuesday, 7 February 2012

Double Page Spread Research

Here is a double page spread article that features in MixMag. It's based around the dance/techno music partnership Groove Armada. This is clearly seen by the fact that the colour of the font on the name has been changed to red, which really makes it stand out on the white background with black lettering. The opening paragraph is set as the introduction for the rest of the article. This is symbolised by the fact that it is far bolder and bigger than the rest of the article. 

The subject of the article, Groove Armada is clearly shown by being in red, contrasting from the rest of the text in Black. The question asked is one which I believe would have been on many peoples minds at the time therefore showing relevance to the target audience. A black banner is spread across the double page on the top of the article, a consistent feature in Mix Mag when they are conducting a Q+A interview. This is re-iterated by the Q+A written in the top left in red font, and VIP written on both sides in a white font. This is showing the interviews are with well known artists. The colours also match the rest of the magazines colour scheme showing a coherent house style.


Text Wrap is used in the article where a page is taken up with 4 columns of text with a polyroid style snapshot in the mid bottom of the page, and the other page is dominated by the main picture of the article. The interview is all layed out in a Q+A format with the question being asked in a bolder font than the answer by the artists, both names being mentioned giving separate answers. A pull quote appears on the picture in bold and underlined to give the reader of the magazine reader an idea into the tone of the article. The picture is annotated in the bottom left hand corner.


Here is a double page spread that appeared in NME of the pop artist Lily Allen. Once again the artists name is highlighted in red and bolded from the surrounding introduction. The pull quote is used extremely effectively in a font resembling the effect of newspaper clippings. 


The unconventional style of the font helps to draw the readers attention aswell as effectively ensuring that all space available is used. The picture of the artist Lily Allen is on the right hand page slightly spreading onto the left hand page. She is giving direct eye contact to the reader sparking interest. 


Drop Caps is used for the first letter showing a difference to the previous article in MixMag. Unlike the MixMag article a more informal writing style is used showing humour, both in the writing and the fonts used. The introduction is as clear evidence as any for this talking about dodging paparazzi and "tabloid-baiting breath of fresh air".


Both approaches are acceptable forms of writing an article. I shall attempt for a mix of different features, taking various attributes from both of these examples as well as a few others. I shall mix my article between a Q+A session and a written interview as to widen its appeal to people.



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